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Brief

The project's goal was to create a series of advertisements designed for Vaseline, specifically their petroleum jelly products.

Title

Vaseline, Moisten up a bit

Field

Advertising Design

Year

2019

Field

Year

Title

Brief

Advertising Design

2019

Vaseline, Moisten up a bit

The project's goal was to create a series of advertisements designed for Vaseline, specifically their petroleum jelly products.

Approach

Vaseline is a well-known brand, but wanted to get in touch with a younger audience. I decided to use puns and illustrations to attract younger people. Vaseline wants everyone to know that they can do just about anything, even fix a dry text. The posters are divided into three different colours, representing the different types of petroleum jellies Vaseline carries.

Vaseline poster series.

Poster 1

Poster 1

Poster 1, Vaseline poster series.

Poster 2

Poster 2

Poster 2, Vaseline poster series.

Poster 3

Poster 3

Poster 3, Vaseline poster series.

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